Client Surveys
One of the most cost-effective marketing and practice management tools available to law firms is a survey of client needs and perceptions. With this deeper understanding of what your client really wants and really thinks, your firm can build upon its strengths and address its weaknesses.
Altman Weil is a pioneer in conducting client surveys for law firms and law departments. Our quantitative surveys compare your firm to peers, using the exclusive Altman Weil Client Survey Database. And our one-on-one interviews provide critical strategies for client retention and growth.
Over the past 30 years, Altman Weil has surveyed more than 150,000 business and individual clients of law firms. This vast body of knowledge gives us the insight to translate survey results into valuable, concrete guidance for your firm.
Our surveys and expertise help you focus on your clients' needs, anticipate change and pursue timely, appropriate, cost-effective marketing and planning strategies.
Our surveys can help your firm:
- Establish clear, more productive relationships between the law firm and its clients, while uncovering information that may affect the firm's practice area or growth strategy.
- Develop programs and services that lead to additional, profitable business from existing clients.
- Evaluate present client satisfaction and identify cross-marketing opportunities.
- Address problem areas with clients, offices or practice areas.
- Prepare strategic and/or marketing plans based on client growth and needs.
- Track revenue generated directly as a result of identifying new sources of business.
How You Benefit:
Besides the valuable insights client surveys give you, they also project a clear signal to clients that you are committed to delivering quality service.
People
Related Articles, News & Resources
- New Blog on Law Firm Marketing and Business Development
- Client Surveys Can Demonstrate Your Law Department's Value
- Client Surveys: Be an Informed Consumer
